A course that teaches techniques for promoting products or services online through various channels such as social media, email, and search engines.
The modern technological advancements have revolutionized consumer behavior, particularly among the younger generation, who prefer to purchase products and services online. As a result, traditional marketing methods are being replaced, and online media is playing an increasingly significant role in consumers’ decision-making processes.
Marketers must now incorporate online advertising alongside traditional advertising to engage consumers, promote their brands, and ultimately influence their purchasing decisions.
For over two decades, Learnfella has been India’s leading educational institute, recognized by the business sector for producing high-quality marketers. As the pioneer in offering Digital Marketing courses, Learnfella is committed to expanding its role in educating students by introducing the Digital Marketer Program (Digital Marketing Certificate Program), which guarantees 100% job placement.
This program is designed for business owners, junior management staff, students, and individuals who want to enter the world of online advertising and learn how to apply digital marketing alongside conventional advertising techniques.
It is a course that focuses on knowledge, concepts, strategies, management and online advertising tools. Starting from laying the theoretical foundation mixed with real examples and case studies in India. Including giving participants the opportunity to practice problem-solving and decision-making by using case studies and organizing online advertising workshops. Using real products buy real advertising media
Introduction to Digital Marketing
• What is Digital Marketing?
• The importance of Digital Marketing in today’s world
• Differences between Traditional & Digital Marketing
• Overview of different channels of Digital Marketing
• Understanding Digital Marketing metrics
Website Design & Development
• Principles of website design & development
• User experience design
• Responsive design
• Content management systems (CMS)
• Web analytics
Search Engine Optimization (SEO)
• Introduction to search engines
• Keyword research
• On-page optimization
• Off-page optimization
• Technical SEO
• Local SEO
Pay-per-click (PPC) Advertising
•Introduction to PPC advertising
• Google Ads and Bing Ads
• Setting up a PPC campaign
• Keyword research
• Ad copywriting
• Ad targeting and placement
Social Media Marketing
• Introduction to social media marketing
• Creating a social media strategy
• Facebook marketing
• Twitter marketing
• Instagram marketing
• LinkedIn marketing
Email Marketing
• Introduction to email marketing
• Email marketing strategy
• Email list building
• Email campaign creation
• Email marketing metrics
Analytics & Reporting
• Introduction to analytics and reporting
• Web analytics tools
• PPC analytics tools
• Social media analytics tools
• Email marketing analytics tools
• Creating reports and dashboards
Digital Marketing Course completion makes you eligible for 6 industry-recognized certifications.
As skilled professionals, we at RankRaze provide 100% Guaranteed Placement Assistance. You stand a great chance of landing your dream job!
Learnfella offers a comprehensive Digital Marketing program with a range of courses designed to equip students with in-depth knowledge and practical skills in this ever-evolving field.
At Learnfella, we understand the importance of skilled instructors in providing high-quality education. Therefore, our instructors possess extensive experience and expertise in the digital marketing industry.
Completing the Digital Marketing course at Learnfella opens up a wide array of career opportunities in the rapidly growing digital marketing industry.
Learnfella believes in a hands-on learning approach, and we strive to ensure that students gain practical experience to complement their theoretical knowledge.
Yes, Learnfella is comMLtted to supporting its students in securing proMLsing career opportunities. We offer placement assistance and internships to all candidates.
Learnfella’s Digital Marketing course in Chennai is a comprehensive program that equips students with the essential knowledge and skills required to thrive in the dynaMLc digital marketing landscape. With experienced instructors, practical learning opportunities, and placement assistance, students can confidently embark on a successful career in this exciting field. Whether one is a recent graduate or a working professional seeking to upskill, Learnfella provides the ideal platform to excel in the world of digital marketing.
Learnfella stands out as the best institute for digital marketing courses in Chennai due to its exceptional features and offerings. Here are the key reasons:
Enrolling in Learnfella’s digital marketing course comes with numerous advantages that set students up for success in their careers:
Learnfella is comMLtted to providing personalized attention to every student to optiMLze their learning experience. Here’s how they achieve this:
Learnfella’s digital marketing course offers distinct advantages over online tutorials: